People in Business: Aug. 28, 2011
Alan McKay, executive director Central California Alliance for Health, has been named co-chairman of the 2011-12 campaign for United Way of Santa Cruz County.
He has been director of the Alliance since its inception in Santa Cruz County in 1995. McKay is a member of the board of the California Association of Health Insuring Organizations, chairman of the Monterey Regional Health Development Group Inc. and president of the board of the Health Improvement Partnership of Santa Cruz County. His United Way co-chair is Dr. Nanette Mickiewicz, president of Dominican Hospital.
Marilyn Raffaelli with Shoreline Property Management Inc.
John Middleton Co. employees donate $150K to nonprofits (video)
Pictured is the “big check” presentation with the John Middleton Council Committee and the seven nonprofit recipients.
LIMERICK — The Altria Companies Employee Community Fund has donated $150,000 to seven nonprofits in the Philadelphia area. This marks the first year that local employees of Altria, including John Middleton Co. employees, have made grants in the Philadelphia region. Middleton, a leading manufacturer of machine-made cigars, is part of the Altria family of companies.
This year, the ACECF expanded from Richmond, Va. t
Pet Chauffeur Tries to Adapt to Tough Economy
The recession has not been kind to the pet industry. While their finances are in flux, pet owners are less likely to splurge on toys or grooming, and fewer vacations spell empty kennels at the boarding house. In fact, prospective owners are less likely to take on the financial burden of a new dog or cat to begin with.
As you can see in the video above, David Lang, owner of a Manhattan business called Pet Chauffeur, is keenly aware of these challenges. Fifteen years ago, Mr. Lang noticed that the subway system’s vast ridership included few dogs. Passengers can bring small pets on board in carrying cases, but owners of larger dogs cannot travel with their pets by subway, bus or taxi. S
Limited Funds Doesn’t Mean Limited Marketing
A small business has a great product to offer potential clients but the marketing budget is close to or in the red. Is there any hope of spreading the word and avoiding a major financial issue?
In a day and age when small businesses are attempting to do more with less, effectively marketing one’s company when funds are tight can be like walking on egg shells.
That being said, business owners should remember that they don’t have to blow up the marketing budget to reach out to potential customers. Emp Read full article…